With the often misguided assistance of his old-school ‘retro’ agent Jane Plough (Doon Mackichan Smack the Pony Plebs) and peculiar flatmate Ed Howzer-Black (Robert Bathurst Cold Feet Downton Abbey) Toast faces a multitude of obstacles in his quest for fame and recognition. These include murderous director Acker Herron arch-nemesis Ray Bloody’ Purchase submarines Bruce Forsyth lookalikes obsessive hoarders Freemasonry and the real Michael Ball.